Blogger,adds real time web analytics.It’s way different from google analytics. Google analytics provides historical data and many more options for free, but google analytics is a bit slow in data processing and difficult to understand the statistics.
The coolest thing about the new Blogger Stats is that it monitors and analyzes your visitor traffic in real-time. You can see which posts are getting the most visits and which sites are sending traffic to your blog right now. For example, if a reader shares one of your blog posts on Twitter and the post is getting lots of clicks, you will see a traffic increase in Blogger Stats almost instantly, with the particular Tweet mentioning your post being identified as the traffic source.
Blogger stats, gives you the clear picture of your blog audience, popular posts and traffic sources.
Apart from tracking of sources,landing pages,popular posts. Blogger stats also track popular keywords,most used keywords etc.
The striking thing about the blogger stats is,unlike google analytics, blogger stats user interface is simple and understandable.
To access the blogger stats, you have to visit the blogger site from draft.blogger.com