Google ad's up the links in "something different" based on certain web documents. It also consider whether the terms appear in similar contexts on websites, such as in the same table.
How do they add the links?
If you search forIt's interesting to see how it would help people in finding their results =)[ soccer ] , google» might notice that web documents and users' search queries often connect soccer to other sports like tennis and basketball. These searches are algorithmically determined based on a number of purely objective factors without human intervention.--say's google»
It's interesting to see what relates to what. "Lady gaga" also relates to
- leona lewis
- rihanna
- katy perry
- taylor swift
- pussycat dolls
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image [VIA»]